LIFE PINK is a non-profit organisation committed to the fight against cancer, working to promote prevention, support people affected by the disease, and mobilise collective solidarity around health-related issues.
Founded by Nicolas Rieffel, LIFE PINK promotes a distinctive and deeply human approach to engagement: raising awareness without fear, informing without stigmatising, and restoring strength through collective action, creativity and a celebration of life.
The association notably uses gastronomy, culture, and festive and artistic events as powerful levers to:
- highlight the issues surrounding cancer,
- encourage prevention and early screening,
- create moments of sharing and support for those affected and their loved ones,
- raise funds for solidarity-based projects linked to the fight against the disease.
LIFE PINK advocates a positive, inclusive and unrestrained vision of solidarity, where engagement becomes a space for connection, hope and transmission.
